Unraveling the Mystery of the Starbucks Logo
Now, it is an iconic green circular logo topped by a twin-tailed mermaid. This has been responsible for much of the success of the Starbucks brand. In this blog, we navigate the meaning behind and history of the Starbucks logo to look at its evolutionary trail and hidden details.
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What is the Starbucks Logo?
The Starbucks logo is a classic circular design with a unique twin-tailed mermaid, known as the Starbucks Siren. She is colored green. Thus, these characteristics make the Starbucks logo easily recognizable and memorable.
What’s the Origin of Starbucks?
Before we go into the history of the logo, let's briefly discuss the genesis of the word Starbucks. The character Starbuck from Herman Melville's book Moby served as the inspiration for the name "Starbucks" at first. The branding consultant who drew on this inspiration was also considering naming the store Cargo House and Pequod before he agreed on Starbucks based on the character in Moby.
History and Evolution of the Starbucks Logo
It was created in 1971 but changed several times in the years since its development. From that first brown twin-tailed mermaid within the text, it became the green and white logo many of us know today with a huge display of the Starbucks Siren.
Starbucks Coffee Logo’s Key Elements to Success
1. Controversial Twin-Tailed Mermaid Siren
Homer's Odyssey mythological animals served as the model for Starbucks' siren, or mermaid. Starbucks' standing in the coffee business is in line with the Siren's enticing allure and cultural importance.
2. Distinctive Green Color
The use of green in the Starbucks logo sets it apart from other coffee brands. The bold choice of color has helped make Starbucks instantly recognizable.
Design Your Recognizable Business Logo
You may now begin creating your business logo after learning the strategies behind the Starbucks logo's popularity. Unleash your imagination and produce a polished, eye-catching logo in a matter of minutes with PhotoCut's logo maker.
How to Design a Cafe Logo in PhotoCut?
- Open PhotoCut’s online custom logo maker and start designing for free.
- Choose a template or start from scratch with a blank canvas.
- Customize the template by changing colors, fonts, and layouts.
- Download your logo and apply it to your brand.
Conclusion
We have discovered the essential components of Starbucks' success by delving into the logo's significance and history. PhotoCut's logo maker is an excellent resource to use when creating a logo for your company. We hope this blog was useful to you!
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